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Thu, Jan

SnoNews

The latest news, deals, and events from ski resorts throughout North America.

Exclusive Quaffin': Personal Mugs, Limited Membership, Cheaper Brews At Resort Mug Clubs

Sierra-Tahoe-Brews

A cold beer after a day on the slopes has been a tradition for a long, long time at ski and snowboard resorts. Now, with brewers brewing near most resorts, the connection has strengthened and produced a plethora of personalized “mug clubs” at resort bars.

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SnoCountry SnoCast: Major Storm Brings Eastern Blizzard

Lost-Valley

Lost Valley in Maine rejoicing recent cold and snow along with many others. (Lost Valley/Facebook)

An incredibly-powerful ocean storm will move close to the East coast Thursday and Friday while moisture returns to the Sierra for the first time in several weeks.

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Diving Into The Forests For The Trees

TSV-Trees

Never too far from the forest at Taos. (Taos Ski Valley/Facebook)

Few things bring skiers and riders closer to the mountain than getting off the piste and into the forest.

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Purgatory Debuts Lift, Extends With Taos, Pajarito, Sierra-at-Tahoe

Purgatory Debuts Lift, Extends With Taos, Pajarito, Sierra-at-Tahoe

Spring jumpin' at Sierra-at-Tahoe (Sierra-at-Tahoe/Facebook)

With plenty of snow still on the ground, a growing number of resorts across the West are going to keep the lifts turning longer than scheduled.


In New Mexico, Taos Ski Valley announced it will extend its season an extra week to Sunday, April 9 – although it will closed April 3 for it annual employee day. Three lifts will be running that extra week, but the beginner lifts will be turned off.

In Los Alamos, Pajarito Mountain officials decided to keep things going a week longer to March 26 – and then on weekends if conditions permit.
A few more turns at Purgatory.

To the north, Purgatory will cease daily operations as scheduled on April 2, but will reopen on Fridays, Saturdays and Sundays through the end of the month.

Also at the southwest Colorado resort, there’s a new surface, “transfer” lift open now to eliminate a long, flat traverse for skiers and snowboarders to the Legends Express on the mountain’s backside. Lift 11 can be picked up at the bottom of Dirty Secret, Siegele Street and Bottom’s Chute and shuttled back to the high-speed quad.

“The new lift provides easier access from advanced and expert trails to the newest high-speed quad,” said Purgatory’s Ed Youmans.
More pow at Sierra-at-Tahoe.

There’ll be another week of skiing and riding at Sierra-at-Tahoe, which announced it will stay open until April 24 – also Customer Appreciation Day. The Tahoe-area mountain has seen more than 500 inches fall from the sky this season, a “season for the books,” is how GM John Rice characterized the season.

Same at Keystone and Schweitzer, where mountain managers have decided to add another week to April 16.

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Dumpage Continues Across The Sierra, Rockies

Dumpage Continues Across The Sierra, Rockies

"Bury the Butte." (Crested Butte/Facebook)

Starting in the Sierra and moving across the Wasatch to the Colorado Rockies, a dozen Pacific-laden storms unleashed their largesse in January to set up skiers and snowboarders for the rest of the season.

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Storms Force Closures In The Sierra

Storms Force Closures In The Sierra

Snow everywhere you look around Lake Tahoe these days. (Heavenly/Facebook)

Ah, just like the old days … The trio of Pacific storms that recently slammed into the Sierra left behind record snow depths and wind speeds as high as 100 mph and forced nearly a dozen Lake Tahoe resorts to shut down their lifts.

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What's New Around Lake Tahoe

What's New Around Lake Tahoe

Snowcats open up new powder stashes at Squaw Valley and Alpine Meadows (Squaw Valley/Facebook)

The storms have started to roll across the Sierra Nevada, giving skiers and snowboarders who venture to the Lake Tahoe region a taste of what is to come this season.

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Tahoe Resorts Push To Late Closing Dates; Too Good To End

Mt. Rose SpringIt’s just been too good at Lake Tahoe resorts this season – and so much better than recent years -- not to stay open longer than planned.

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Steve Hemphill Named Marketing, Sales Director For Sierra-at-Tahoe

Steve HemphillSierra-at-Tahoe has named Steven Hemphill as its Director of Marketing and Sales. a Hemphill was previously employed as the California resort's communication manager before leaving to work at K2 Sports as the Digital and Social Manager.

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Western Resorts Rush To Ban Camera Drones As Their Popularity Rises

Go Pro DroneTrying to get ahead of the popularity of videoing from remote-controlled drones, many Western resorts have banned their use – citing safety issues and both FAA and U.S. Forest Service concerns.

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Holidays at Tahoe: Festive, Traditional Christmas and New Year’s Fun

Squaw Valley holiday fireworksThe skies have brought the pre-Christmas gift of snow to the ski and snowboard resorts around Lake Tahoe this year, and the resorts are ready to celebrate. From Santa on the slopes to snowman-building to the tried-and-true fireworks and torchlight parades, northern California resorts offer up plenty for those who come to the Sierra Nevada.

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California Dreamin’: Time To Get Best Deal On Next Season’s Passes

Squaw Valley

The skiing and snowboard season in California was a mixed bag this season, but hope always springs eternal for the next season – as do the bargains for buying a season’s pass early.

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Lake Tahoe Resorts Retool With Caution; New Chairlift At Sugar Bowl

Lake View

After a snow-challenged 2012-13 season that came on the heels of an industry slowdown, the 14 resorts that ring Lake Tahoe kept upgrades modest this summer. Still, there are a number of improvements.

 

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12 Western Resorts Unite With New ‘Powder Alliance’ Pass

Schweitzer powder

Twelve ski resorts throughout the West – many with prodigious pow stashes – have united to offer skiers and riders the opportunity to broaden their powdery horizons with a brand new “Powder Alliance” pass.

 

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Ski Areas Still Looking For A Few Good People

Job Fair (Ledger Transcript)

Many ski areas/resorts still have job openings for the upcoming 2012-13 season. Some still are operating job fairs, while other are taking resumes online. Here are a few with upcoming job fairs. 

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Ski Resort Industry Consortium MTN.XML Launches Open Data Reporting Standard

MTN.XML, a consortium of leading ski industry partners, suppliers and resorts, has announced an open xml standard for snow data reporting across the globe.

 

Incubated by Treeline Interactive, with support from SnoCountry Ski Areas Association and Resorts Interactive, the initiative now has more than 15 organizations working together to implement reporting standards. These organizations include resorts, point of sales providers, industry associations and a range of other service providers including Siriusware, aRes Travel, TrailTap, Snow Park Technologies, Mammoth Mountain Ski Area, Sierra-at-Tahoe and many more.

 

Why is an open standard for snow data reporting so important? Ski resorts across the world provide data feeds of their mountain conditions and other related details, but many have their own unique format. This makes aggregating conditions and integrating them with media partners, including websites and mobile apps, an arduous process.

 

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